SA Board for People Practices was established in 1982 and was set up as an autonomous body to be the standards and professional registration for the HR profession.
BCORE was brought on as a strategic partner in the rebranding of SABPP. The aimed was to establish a digital strategy to gain access to a greater scope of prospective members resulting in a flux of memberships with the SABPP. Their focus is on an educative and membership-driven strategy.
A digital strategy was created to drive the ultimate aim of an increase in membership by making the brand more accessible to prospective members and the audience at large. The digital strategy also focused on how to bring value to existing members and improve on retention. BCORE ensured a more active social media presence and an engaged humanization of the SABPP brand. Major events are amplified to ensure the message gets across to all and enhance the platforms.
BCORE and South African Board for People Practices have had an excellent relationship since 2011.
(Please visit their Social Media pages)